Apple's September 1 announcement/event is a few hours away and the reveal will be streamed live for Mac users at Apple.com. Apple is expected to unveil new iPod music players, possibly an updated AppleTV and an OS update to the iPad but there may be a few more surprises. Apple launch events are not traditionally streamed live but video is posted at a later date so we're wondering what makes this announcement different.
Below are the details from Apple PR:
"Apple will broadcast its September 1 event online using Apple’s industry-leading HTTP Live Streaming, which is based on open standards. Viewing requires either a Mac running Safari on Mac OS X version 10.6 Snow Leopard, an iPhone or iPod touch running iOS 3.0 or higher, or an iPad. The live broadcast will begin at 10:00 a.m. PDT on September 1, 2010 at www.apple.com."
We're guessing that the streaming of the event is actually a hint of things to come and that a new AppleTV streaming technology is in play. If they can successfully stream a live event to millions of online users then they can, in essence, stream video and movies the same way.