Google has started to roll out new features for Google Now service. Engadget listed the availability of Waze traffic updates that emphasizes alerts relevant to your daily commute and an improved news update card that follows topics and people you’ve searched about or decided to follow. The “What to Watch” card includes more TV show and movie suggestions. You get notifications for store pickups; you can repeat reminders; and even get real-time rugby scores. Ars Technica also discovered that Google Now uses a more conversational approach to voice commands.