Photos by Gadjo Cardenas Sevilla
BlackBerry CEO Thorsten Heins was in Toronto to launch the new BlackBerry Z10 in North America at a Rogers store in downtown Toronto. 20 Rogers customers who pre-ordered the BlackBerry Z10 (even before knowing anything about the new BB10 device) were on hand to be the first customers to sign up for their new devices. Other highlights include the appearance of the white BlackBerry Z10, spotting a BlackBerry 10 van with RIM rims and some of the $35 accessory cases for the Z10.