Apple's full-page Earth Day advert jabs fun at copycat competitors 
Tuesday, April 22, 2014 at 7:39AM
Gadjo Cardenas Sevilla in Apple, Apple Beat, Apps & Launches, Breaking news, EWnvironment, Product launch

 

Apple has followed up yesterday's video and section on its commitment to the environment with a full-page ad in newspapers. This time around, Apple found time to take a jab at competitors who have copied its ideas and products like Samsung. Using the same image of solar panels but with the headline "There are some ideas we want every company to copy." Apple and Samsung are currently in a court battle over various patent infringement cases. The gist of the advertising is that Apple would like to see other technology companies commit towards l;esseing their impact on the environment. An area where Apple now leads the industry.

Source: Macrumors

Article originally appeared on Reviews, News and Opinion with a Canadian Perspective (https://www.canadianreviewer.com/).
See website for complete article licensing information.