Apple takes us to the great outdoors in our backyards with the two new “Shot on iPhone” ads. This time the highlight is on nature and the zoom feature of the iPhone. One of the ads was shot in Greater Sudbury, Ontario. Called “Shot on iPhone by Linda H.” it shows a slow-motion close-up of a chipmunk trying to break into a peanut with the song “Season 2 (Episode 3) by Glass Animals in the background. The other clip was shot in Tel Aviv, Israel and labeled as “Shot on iPhone by Tim W.” We see an ant carry a leaf fragment across sand with Charlotte Day Wilson’s “Work” playing in the background.
The “Shot on iPhone” ad campaign shows how actual iPhone users make the most of their iPhone cameras (without any special tools or software) while being backed by songs taken from Apple Music.
Source: Apple Insider