Embracing the latest technology trends and innovations has always been a challenge for traditional banks. The general feeling of cautiousness, regulation requirements as well as customer adoption has been a slippery slope. Toronto Dominion Bank has managed to navigate these issues thanks in part to its partnership with Microsoft's Cloud services.
TD generates close to 100 million digital records daily, and has more than 12 million digitally active customers. With the Microsoft Cloud to help harness that data, TD can deliver on their promise of legendary service at every touchpoint.
“After all, we’re talking about people’s money,” says Imran Khan, vice president of Digital Customer Experience at TD. “No one gets up in the morning and says, ‘I want a mortgage or a new credit card.’ They say, ‘I want to own a home, invest in my children’s education, start a business, take a holiday with my family, plan for a happy and secure retirement.”
TD Bank Group (TD) is sharply focused on building the bank of the future. A future where digital is one of the core driving forces of its transformation journey; where data provides insights into the bank’s customer beliefs, needs and behaviors; and where technology will be the centerpiece of the bank’s delivery model.
In a short time, the bank has made tremendous progress. While TD continues to make the necessary investments in its digital transformation, it does so with the customer at the center. TD has always delivered spectacular in-person customer experiences – that’s how it became the sixth largest bank in North America.