Canadian rapper Drake didn’t just break records on Spotify. It seems his done the same thing on Apple Music, too. His 22-song “playlist” called More Life was streamed 89.9 million times on Apple Music for the first 24 hours it was available. It broke the record on Apple’s streaming service, which was believed to have been held by Drake as well for his last album Views. Aside from that, it even set records on Beats 1 with the weekend’s episode of “OVO Sound Radio,” where Drake premiered this playlist, became the biggest Beats 1 show to date. It isn’t known how many listeners tuned in, though.
As 9to5Mac points out, this streaming record on Apple Music might prove important for Apple and the viability of its streaming service as it has been streamed some 28.6 million times more there than on Spotify for its first 24 hours of availability. It’s a big deal especially with the difference in number of subscribers the services have. Apple is supposedly “well past” 20 million subscribers while Spotify reached 50 million paying listeners recently.