Instagram wants to keep you engaged and having fun on its platform. Another new feature Instagram is introducing adds some new ways to reply to videos and photos sent to you directly by your friends. If your friend sent you a photo or video in Direct, you can reply to them with a sticker of what you’re replying to (as you see in the first two screenshots from the left). Aside from that, you can also now send split-screen replies and let you add some stickers or doodles to the image you’ve been sent and then add your own photo. The new features are coming to both Android and iOS.