Check out this clever Animojification of Childish Gambino (AKA Donald Glover)  Grammy Award Winning song for "Best Traditional R&B Performance," "Redbone" shows how adept Apple's iPhone X feature is at capturing nuances and moods of a performance.  There's certainly some video editing and special effects taking place in this ad but the heavy lifting is done by the iPhone's TrueDepth camera. Pretty impressive ad.