Logitech is securing its place in the high-end audio recording market with its latest acquisition. The company just announced that it is buying Blue Microphones for US$117 million. It’ll be an all-cash transaction. Blue, which is known for creating USB condenser mics like the Snowball and Yeti, will be joining Logitech’s other brands like Astro Gaming, Jaybird, and Ultimate Ears.
In a blog post announcing the deal, Logitech wrote, “For Logitech, this is a new space. But, at the same time, it’s not at all. Gamers are already using our Logitech G webcams to stream. People are video calling with friends and family thanks to Logitech every day. And in business, our audio and video know-how is apparent every time a video meeting takes place at the office. Joining up with Blue and their microphone lines is a logical adjacent opportunity with great synergies.”