Similar to the rollout happening on Roku devices and ahead of the launch of Apple's streaming service, Amazon announced that the Apple TV app is coming to the second-generation Fire TV Stick and Fire TV Stick 4K. Those with the Fire TV Basic edition also get the app today. According to Amazon's blog post, those who own a Fire TV Cube (either first- or second-generation), Fire TV (third-generation pendant design), and Toshiba and Insignia Fire TV Edition smart TVs will be getting the update soon.
The Apple TV app will let you watch the content you've rented from Apple in the past, but, more importantly, it will give you access to Apple TV+ streaming service, which will launch in Canada on November 1st. The service costs $5.99 a month.