Production has started for an untitled Netflix fictional series inspired by the book Spotify Untold by Sven Carlsson and Jonas Leijonhufvud. It'll be a six-part limited series that focuses on the young Swedish tech entrepreneur Daniel Ek and his key partners who revolutionized the music industry by offering a free, legal music streaming service.
According to Variety, the book told the story of the company's "thorny" journey, "from the challenge of persuading hardline record labels to sign up, to Steve Jobs' personal war on Spotify's U.S. launch, and widely publicized conflicts with the likes of Taylor Swift and Bob Dylan." Investigative technology journalists Carlsson and Leijonhufvud had over 70 interviews telling the tale of Spotify.
The series stars Edvin Endre (Vikings) as Daniel Ek; Ulf Stenberg (Beartown) as Per Sundin; Gizem Erdogan (Caliphate) as Petra Hansson; Joel Lützow (Gåsmamman) as Andreas Ehn; and Christian Hillborg (The Last Kingdom) as Martin Lorentzon.
The series is directed by Per-Olav Sørensen (Home for Christmas), and the head screenwriter is Christian Spurrier (Silk). It will be produced by Yellow Bird U.K., a Banijay Group company. It is expected to come to Netflix sometime in 2022.