Dyson is entering a new segment in the way they know best. The Dyson Zone is a pair of noise-cancelling headphones with built-in air purification, which courses through a magnetic face visor that kind of makes you look like a Mortal Kombat character. The headphones part is the newer segment that Dyson is entering, but let's dive into the air purifier aspect first. Dyson wants to make it easier to breathe in cleaner air, especially if you live in urban areas.
As The Verge pointed out, the Zone's air purification tech is basically a miniaturized version of the company's existing air filtration tech. It pulls in air through each earpiece using tiny compressors, which it then filters and pipes through that visor-like thing across the face. The visor isn't flush against your face. Instead, it sits a bit in front of it, so there's a gap where a bubble of clean air gathers, which is what you breathe in. When you need a face mask, an attachment works for this use case.
You can take this visor off or hinge it down since it's connected through a series of magnets. And it offers different filtration settings depending on your level of exertion, including an auto setting that uses accelerometers to determine how much airflow you get.
According to Dyson, the Zone can filter out up to 99 percent of particle pollution. And you will need to replace the filter after around a year, depending on how often you use it.
The more standard part of the Zone is its headphones, which the company claims can create "faithful" reproductions of songs. You get noise cancellation thanks to the design and active noise cancellation using microphones. It has an Isolation Mode, with ANC enabled and the visor raised. There's also Conversation Mode for when the visor is down and ANC is disabled to hear who you're talking to. And Transparency Mode to make it easier to hear your surroundings.
Dyson hasn't shared pricing or availability info yet because the Zone is scheduled for a fall 2022 release.