Fujifilm unveils X-T50: A fresh take on APS-C
Thursday, May 16, 2024 at 10:36AM
Nicole Batac in Cameras, First Looks, Fujifilm, Fujifilm X-T50, News, Press release, Product launch

Photo: Fujifilm

Fujifilm's recent X Summit in Sydney became grounds for the launch of new products, including the intriguing X-T50. This camera isn't a direct replacement for the X-T30 II, which remains available, but rather a new option with a distinct feature set.

The Fujifilm X-T50 boasts a stylish, rounded design unlike anything else in the X-Series. A first for Fujifilm cameras, it features a dedicated film simulation dial for quick access to these popular effects. You can choose from several preset film sims or customize the three available slots (though custom film recipes aren't supported). This dial highlights the importance Fujifilm places on film simulations, a core element of its brand identity.

Under the hood, the Fujifilm X-T50 packs a punch. It shares the impressive 40-megapixel sensor and X-Processor 5 found in the high-end X-T5 and X-H2, offering a significant resolution and autofocus boost over the X-T30 II. Additionally, it boasts a remarkable 7-stop in-body image stabilization system, a feature absent in the X-T30 II. However, the continuous shooting speed is capped at 8fps with the mechanical shutter, trailing behind the 15fps offered by the X-T5 and X-H2. Storage is handled by a single UHS-II SD card slot. Video capabilities have also seen a significant upgrade.

Image: Fujifilm

While the X-T50 boasts impressive upgrades, it retains some elements from previous models. The battery life suffers due to the inclusion of the older generation battery. Disappointingly, the electronic viewfinder is also carried over from the X-T30 II. On a brighter note, the X-T50 inherits the same high-quality 3-inch, 1.84-million dot rear LCD with a two-way tilt mechanism as the X-T5.

The Fujifilm X-T50 occupies a unique pricing position. The body alone costs US$1,399.99 (around CA$1,908), a US$500 (~CA$682) premium over the X-T30 II. Upgrading to the X-T5 offers weather resistance, a superior EVF, dual SD card slots, faster continuous shooting, and a longer-lasting battery.

Photo: Fujifilm

The X-T50 will be available in black, dark gray, or silver starting in June. Preorders are open now, and Fujifilm might be hoping to attract potential Fujifilm X100VI buyers frustrated by ongoing backorders.

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Article originally appeared on Reviews, News and Opinion with a Canadian Perspective (https://www.canadianreviewer.com/).
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