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Recommend Starbucks teams up with The New York Times to give loyalty members free daily content (Email)

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A good cup of coffee or tea and a the morning paper have always been a winning combination, even in the digital age. Starbucks Coffee announced an elevated digital news experience for the Starbucks mobile app, the result of an expanded relationship with The New York Times.

As part of the agreement, The New York Times top news of the day as well as a selection of other articles addressing key social, political and economic issues will be available for free via the Starbucks mobile app for the 10 million My Starbucks Rewards loyalty members. These customers will also have the opportunity to earn “Stars” through paid digital and print subscriptions to The New York Times.


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