Apple reportedly hires TAG-Heuer's sales director for....you know

The cauldron of iWatch-related intrigue continues to bubble with reports that Apple's just hired away TAG-Heuer's sales director.

Jean Claude Biver, president of LVMH's watch division (comprised of Luis Vuitton, Hublot, Zenith, TAG-Heuer) said as much during a taped interview with CNBC (see below). He also makes a straight faced reference to the iWatch, an as of yet unnanounced yet widely speculated on future product.

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Rumoured release for the Apple iWatch set in October

iWatch concept by Belm Designs

The rumour mill for Apple’s iWatch, the company’s supposed entry into the wearable device market, just keeps churning. This time around Reuters reports that Apple has hired Quanta to begin mass production of the device next month for a launch that could happen on October.

The iWatch will reportedly feature a 2.5-inch display and will have the watch’s face slightly protrude from the band to create an arched shape of sorts. It will supposedly feature wireless charging capabilities and a touch interface. Apple has never publicly acknowledge the arrival of this said device but pundits have been saying that this smartwatch has been in the works in a while. And we are still waiting on Tim Cook’s promise that they will be introducing “exciting” new products.

The Apple Beat: Wearables and the Nike Connection

By Gadjo Cardenas Sevilla

The wearable market is shaping up, albeit in a scattered and non-standard fashion and many believe that it is just a matter of time before Apple dives into this emerging sector of consumer technology. Nike, which has long been allied with Apple, (and which Apple CEO  Tim Cook has served as board member for close to a decade now), is said to be abandoning its Fuelband line to focus on software.

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Apple iWatch trademark secured in multiple countries

Concept created by The GuardianApple has secured the 'iWatch' trademark in a number of countries including Japan, Russia and Mexico among others. This fuels speculation that Apple is getting into the emerging wearable computing industry and looking to develop another niche in consumer electronics. While trademarking a possible product name is never a guarantee that a product launch is around the corner, the iconic iPod was first discovered through similar trademark filings.

Apple discontinued the iPod Touch model that could be worn as a watch despite it being a popular seller and having an accessory ecosystem developed around it. The speculation surrounding an iWatch device has been surging with various concept renderings appearing online even if Apple has never confirmed that it is getting into the wearable computing space. "It's an area where it's ripe for exploration," Apple CEO Tim Cook said on at the All Things Digital Conference earlier this year when asked abput wearable computing.