Sony Ericsson Xperia Play and Xperia Arc Launch event

Sony Ericsson pre-empted the nationwide launch day of the new Xperia ARC and Xperia PLAY smartphones by holding a media and early-bird event at the Eaton Centre Sony Style Store to officially launch the newest pair of Android smartphones under Rogers. The first customer who purchased the Experia PLAY (below) received additional goodies from Sony like a free dock as well as signed collectibles. The first ARC owner in canada got a Sony Digital Phot Frame. The ARC and PLAY are coming to Rogers tomorrow.