Canon launches two new PowerShot Cameras

Canon's been on a roll with some exciting new announcements including the PowerShot SX500 and SX160, a new series of imageCLASS MF4000 laser multifunction printers plus the news that they have produced 80 million EF lenses.

PowerShot SX500 IS 

This is the new superzoom camera with a 24mm wide angle lens with 30x optical zoom (up to 720mm), the PowerShot SX500 IS enables users to pull subjects in close and capture high-quality images with a 16.0 megapixel sensor and powerful DIGIC 4 processor.

In addition to incredible zoom capabilities, the camera is also equipped with Canon’s Intelligent IS system for rock-steady images and HD video even at full-telephoto zoom. A 7.6-centimeter LCD screen makes operation easy and intuitive, while displaying the scene with brilliant clarity. In addition, the camera is equipped with a Zoom Framing Assist feature – a Canon technology that makes zooming-in and framing subjects quick and effortless. This feature is a tremendous benefit for those times when you lose sight of your subject after fully zooming in. It has an estimated retail price of $349.99.

PowerShot SX160 IS

With its compact design and powerful 16x optical zoom, the PowerShot SX160 IS is a versatile camera with a dynamic optical zoom range from 28mm wide up to 448mm, perfect for everyday use. This model also features a 16.0-megapixel sensor, DIGIC 4 processor and Canon’s Intelligent IS system – providing ultimate functionality in a compact and easy-to-carry design. The camera is always ready to shoot video with its dedicated movie button to start and stop recording HD video instantly and uses the full range of optical zoom when recording, without sacrificing HD resolution. The camera’s large 7.6-centimeter LCD provides a beautiful display when shooing and recording video or simply scrolling through menu options. Powered by AA batteries, the PowerShot SX160 IS is ideal for easy and convenient shooting on-the-go even when charging a battery may not be an option. The PowerShot SX160 IS digital camera will be available in red or black and will sell for $229.99.