Android phones most popular devices, Facebook still dominant social network, according to Adobe’s 2013 Mobile Consumer Survey

Adobe just released its annual Mobile Consumer Survey that studies the mobile consumer habits of Canadians and people around the world. Here are some of their findings:

• Android smartphones are the most popular by ownership across all age groups: 59% for young, 60% for middle, and 54% for older. iPads are the most popular with young (27%) and middle-aged (31%) groups. The Kindle Fire is the leader with the older age group (22%).
• Given the choice between websites or apps for accessing media content on a mobile device: 42% reported preferring a mobile app, followed by a regular website at 38%, and mobile-optimized website at 20%.
• Facebook is the dominant social network but less so than last year, accessed via mobile at 85%, followed by Twitter at 35%, and Google+ at 21%. A majority of brands provide mobile-optimized experiences for offers that are launched from their Facebook fan pages via mobile devices.
• 70% of respondents don’t pay to access content on their mobile devices. Only 22% said they paid for access to games, 8% for news, and 7% for video.
• 52% of respondents prefer apps for reviewing bank information, but websites are more popular for reviewing stock and mutual fund account information (60%), researching stocks and mutual funds (65%), conducting stock and mutual fund transactions (61%), researching or shopping for a new financial account (71%), and applying for a new financial account (67%).