Panasonic launches 4K-focused Lumix G7 mirrorless camera

Panasonic has been at the forefront of Micro-Four Thirds cameras and lenses, they're credited with some of the more iconic DSLR-killing mirrorless cameras which take great photos and even better videos. Pushing forward the need to create 4K video, the ne Panasonic G7 boasts improved auto-focus, a 2.36 million-dot electronic viewfinder, and a familiar 16 megapixel sensor which seems to be the ceiling for this type of camera.  It remains to be seen how 4K video capability will be viewed as a feature by consumers of a camera with an SRT of US $850 with a kit lens. Specially since a variety of smartphones offer 4K video capture at a lower price.

No Canadian pricing or availability for the Panasonic G7 camera has been released.