CES 2017: Dell and Alienware flex major gaming hardware muscle at CES

Las VEgas - Gaming hardware is peaking and as more companies jump in to make new gaming notebooks, Dell’s industry expertise and presence in the PC gaming space just went into overdrive with the launch of Alienware and Inspiron gaming systems for players of all levels and price points. Available starting Jan. 5 in the U.S. and Canada, Dell will add an Inspiron gaming line built for price-conscious gamers who require performance demanded by today’s most popular PC games.

This move complements what Dell already offers with Alienware’s 20 years of gaming excellence, pioneering specialty high-performance gaming PCs unrivaled in their engineering and innovation. Since joining the Dell family a decade ago, Alienware has grown into a leading gaming brand worldwide and brings industry-first innovation and uncompromised design to gamers who demand an edge on their competition.

“The popularity of PC gaming is at an all-time high, with hardware alone forecasted to exceed $35 billion by the end of 2018, thanks to the introduction of VR and excitement created by esports and gaming tournaments,” said Bryan  deZayas, Director, Dell Gaming. “We are very proud to continue investing in gamers around the world by introducing a new Inspiron gaming line and partnering with ELEAGUE to power and support the esports community, which is projected to reach 145 million fans in 2017.”

Dell solutions for every gamer

While Alienware caters to gamers wanting a high-performance, premium PC gaming rig, there is an unmet need for performance gaming systems that are more affordable. Recognizing that not everyone plays the same way, adding the new Inspiron gaming line gives gamers a better range of price points and systems ready to game straight out of the box. The newest Inspiron 15 Gaming laptop, launching today, is just the first introduction gamers can expect to see from Dell’s Inspiron gaming line. Dell is committed to investing in and growing its gaming portfolio for price-conscious players.

• Inspiron 15 Gaming - (midsize notebook in red or black)

• Dedicated forward and rearward thermal outlets; dual fans, oversized pipes and heat exchangers keep everything cool for uninterrupted extended gaming sessions
• Available with 7th Gen Intel Quad Core processors and NVIDIA’s Pascal graphics, including NVIDIA GeForce GTX 1050 and 1050Ti, provide sharp, detailed game imagery with realistic shadows, textures and effects
• Anti-glare ultra-high definition display provides clarity, even in bright environments
• Waves MaxxAudio Pro provides audio controls and tuning that makes the most of the laptop’s speaker enclosures and subwoofer, providing a soundstage with stunning dimensionality for music and videos
• A deep-reserve 74 WHr battery¹ keeps users in the game or binge-watching longer between charges

• Alienware: premium gaming experience

A league of its own: Dell and ELEAGUE partner to drive pro-level gaming to new heights

esports demonstrate the massive cultural shift of gaming from a niche hobby to a global cultural and digital phenomenon. The esports fanbase already rivals the number of ice hockey fans, and in the next three years the global esports audience will grow from 256 million to 345 million viewers and revenues surpassing $1 billion³. Dell is proud to announce a new partnership with ELEAGUE to support their vision of producing high-quality, innovative eSports tournaments that reach audiences both via television and online streaming platforms.

Dell is now an official partner and exclusive PC hardware provider for ELEAGUE, the professional esports league operated by Turner and WME | IMG. All 2017 ELEAGUE tournaments will be televised live across a combination of TBS and Twitch, beginning with the ELEAGUE Major - featuring Valve’s popular Counter-Strike: Global Offensive - to be held Jan. 22 - 29. Pro players and tournament organizers demand reliable, high-performance hardware used in competition. ELEAGUE will use the Alienware Aurora with Dell 24-inch 144Hz gaming monitor as their competition system giving players incredible speed and processing power to easily overcome the most chaotic of competitive moments.

"The world's best gamers demand bleeding edge hardware that keep them at their best,” said Seth Ladetsky, senior vice president of Sales, Turner Sports. “ELEAGUE is proud to welcome Dell as a key partner, supporting the passionate esports community and delivering the high-performance hardware needed to fuel ELEAGUE's thrilling competition all year long."

Look for additional announcements and the 2017 ELEAGUE schedule from Dell, Alienware and ELEAGUE in the coming weeks.

Pricing and availability

• The Dell Inspiron 15 Gaming notebook will be available exclusively at Best Buy and Dell.ca beginning Jan. 5 in Canada
• Updated Alienware 13, 15, and 17 notebooks will be available as of Jan. 5. Alienware 15 and 17 will feature new NVIDIA GeForce GTX 1050 Ti graphics beginning Jan. 12.
• The updated Alienware Aurora will be available Jan. 24th in Canada