Why Affiliate Marketing Isn’t Fizzling Out

 

In 2016,17% of mobile users in Canada made online purchases through their mobile devices at least once a week. This is an important measuring tool, as it explains why a large portion of online businesses might be missing out on affiliate sales. They simply need to ensure that their visitors are able to access them through any platform, and mobile seems to be the key. But going mobile isn’t the only thing that is causing a challenge to online marketers. Discover ways to promote affiliate marketing to the right market.

Forget the Hard Sell When Doing a Webinar

There are three reasons why a webinar is an ideal place to incorporate some affiliate marketing, and those are:

• Marketers already have their target market

• The target market signed up for the event willingly

• They want something out of the webinar

Unfortunately, those who are amped to get their online business on track will only find the webinar useful if they’re able to learn something from it.Roping them into a sales pitch is not the best idea to get those products sold. Entice them with a freebie or three and mention the items available for purchase at strategic points. Twice should suffice somewhere towards the middle and the end, and don’t spend more than a minute or two on the sales part.

Boost Those Affiliate Placements By Using the Right Tools

It’s important to have those affiliates visible on the page in order to get the most traction, but nobody likes little popups that distract from the essence of the site. AMZShark says various factors affect sales figures for affiliate marketing, and placement is just one of them. Going with the right marketer is also a challenge as keywords and search engine optimization all play an important role.

Create a Brand, Not Just a Standalone Product

There is nothing more satisfying to the modern consumer than a purchase that has a backstory, or something they can relate to. This is what happens when they’re able to identify with a brand and not just hop online. Consumers spend a fair amount of time researching their products before a purchase and sellers owe it to themselves tomake their brand more relatable. This creates a sustainable business with a higher chance of getting repeat business through their affiliate marketing, as it builds trust.

Affiliate marketing is still a worthy stream of income to target when creating an online business. The trick is to grow with the trends and adjust key focus areas as needed. Although this is seen as passive income, it still requires active participation from the web owner to keep it relevant.