Airbnb goes after wealthy travelers with new premium tier

If you haven’t tried Airbnb because it’s missing the amenities you find in luxury hotels, the service seems to be reaching out to you. A recent report from Bloomberg claims Airbnb is looking to introduce a new tier being called unofficially as “Select” that will feature more upscale properties. Airbnb itself will inspect these listings to see if they meet certain standards and the company will offer incentives like having a consultation with an Airbnb-provided interior decorator. Those who want to be part of the Select program will need to have things like new and matching bedding, single-use toiletries, available bottled water, tea, and coffee, and other amenities available in hotels.

Airbnb is supposedly targeting “older and wealthier travelers” who haven’t used Airbnb so far. The pilot test of the program is supposedly starting this week and will get a full rollout by the end of the year.

Source: The Verge