Facebook will change its News Feed algorithm to discourage oversharers of clickbait stories

The latest change to Facebook’s News Feed algorithm won’t affect most users but it’s an important step in trying to stop the spread of fake news and clickbait stories. The social network is going to limit the reach of people known to continuously post links to sensationalist sites and other spam content. According to Facebook this’ll affect a “tiny group” of people (around 0.1%) who share over 50 posts a day. This will also just affect the links they share and not their photos or other posts.

"Our research shows that there is a tiny group of people on Facebook book who routinely share vast amounts of public posts per day, effectively spamming people's feeds," said Adam Mosseri, Facebook's vice president for the News Feed, in a blog post. Other efforts to reduce spam on its service include giving lower prominence to links that have pages full of deceptive ads and the deemphasizing of stories with clickbait-like headlines.

Source: Fortune