Taylor Swift breaks Spotify and YouTube records for ‘Look What You Made Me Do’
You might love it or you might hate it but Taylor Swift’s new single “Look What You Made Me Do” has already started breaking records. There’s the global first-day streaming record on Spotify. It logged over eight million same-day streams on the service after it was released late Thursday. Another is on YouTube. The song’s lyric video got over 19 million same-day views on Saturday.
Swift is set to unveil the song’s music video at the 2017 MTV Video Music Awards and we won’t be surprised if that clip smashes another record. “Look What You Made Me Do” was written and produced by Swift together with frequent collaborator Jack Antonoff (from bands Bleachers and fun.). The song is the first single off of Swift’s upcoming album Reputation, which is set to come out on November 10.
Source: Billboard
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