Sphero won’t make any ‘Star Wars’ droids anymore

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Sphero is done making licensed robots. Once the company clears out its inventory of BB-8s, R2-D2s, and other Disney-licensed ‘bots, it won’t be making any more. In a statement released to The Verge, Sphero CEO Paul Berberian said that while these toys did well soon after the release of the films, interest for them would wane over time. And the amount of effort put into making these robots didn’t reap as many benefits as they’d hope. While the company reportedly sold millions of BB-8 units, the data Sphero got said most of these have been relegated to shelves and the like after using them for a few times. The company is looking to focus on working on its education-focused robots, which they claim are doing better.