Instagram starts rolling out option to prevent photo embedding

What the menu looks like without the embed option (Source: Petapixel)

Instagram has begun rolling out the option for its users to prevent others from embedding their posts. The change comes after repeated requests from the American Society of Media Photographers (ASMP) and the National Press Photographer's Association (NPPA) to remedy this issue. 

ASMP General Counsel Thomas Maddrey sent a letter (signed by six other organizations) to Instagram CEO Adam Mosseri and Facebook CEO Mark Zuckerberg. They were informed of what the ASMP called "the rampant problem" of third parties using the embedding feature to bypass copyright protections. Now, Instagram acceded to the request, giving its users the option to let others embed their works. It's first rolling out in the US but will get global support in 2022.

Source: Petapixel