Instagram adds option to send private Story likes

Photo by Tunahan Günkan on Unsplash

Instagram wants to help you clear out your DMs while still making sure you get the love from your followers/loved ones. The company has begun rolling out the option to send a private like on someone's Story post. Before this new feature was introduced, you could only react to Stories by either sending the creator a direct message or an emoji reaction. Either option would show up on their inbox, which can fill the inboxes of creators.

This new like option is a heart icon between the Send Message pill and airplane icon. When you send someone a Story like, the creator will see this in their viewer sheet. There will be a heart icon there for those who liked the Story. As with seeing who has viewed Stories, the Story likes will remain private to those who posted the Story.

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