Apple Music festival kicks off in London on September
Tuesday, August 18, 2015 at 9:09AM 
Formerly known as the iTunes Music Festival, this year's Apple Music Festival kicks off in September in the usual Roundhouse in London. A show which displays the most important musicians in the industry today and which flexes Apple's reach as the biggest music store in the world (via iTunes), 2015's Apple Music Festival will feature Pharrell Williams, One Direction, Florence + The Machine and Disclosure are among the headliners of this multi-day festival. While promising a heck of a live show for attendees, Apple Music Festival will be streamed live and on demand via Apple Music on iPhones, iPads, iPod Touches as well as via a special AppleTV channel.
“We wanted to do something really special for music fans this year,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services. “The Apple Music Festival is a greatest hits set of ten unbelievable nights featuring some of the best performers on the planet appearing live and interacting directly with their fans on Connect and Beats 1.”