Crushing It: Candy Crush reportedly makes $633,000 a day

There hasn't been as big an IT mobile game since Angry Birds a few years ago but Candy Crush is reportedly making $633,000 a day and could bring in up to $230,000 a year if it maintains its momentum. This is remarkable for what many consider to be a Bejeweled kock-off. The freemium version of the app is the no. 1 grossing app right now and an example of how one app can hit the big time. What do you think is the key to Candy Crash and its popularity?

Source: 9to5 Mac