iPhone still the top-seller in Q4 2017 says Strategy Analytics

So, Apple sold fewer iPhones in Q4 2017 than the year before and that's while having both the iPhone 8 and iPhone X in steady supply. The dip in sales is alarming to some because it is the first time in the iPhone's history that it's decreased year over year. There's various reasons that analysts are trying to determine as the cause. Higher price of the iPhone X, confusion or indecision in choosing between iPhone 8 Plus and iPhone X, uncertainty about the lack of of Touch ID on the X, the list goes on.

Despite this, Apple still had record earnings and now Strategy Analytics is telling us the entire smartphone industry has taken a 9 per cent decline in 2017. This is mostly attributed to a 16 percent decline in demand from China, the biggest smartphone market in the world.

Click to read more ...

September 12 tipped as date for Apple's iPhone event

By Gadjo Cardenas Sevilla

September 12th is now expected to be the day for Apple's big iPhone announcement this year accroding to a report from CNBC. Apple usually earmarks a Tuesday in the second week of September to reveal its latest iPhone, the latest iOS 11 features and, most likley, updates to various accessories like the Apple Watch as well as the Apple TV. While many believe that Apple is hoping to host the event at the new Steve Jobs Theatre at the new Apple Park headquarters, Apple may opt to use the San Francisco's Bill Graham Civic Auditorium where it launched the iPhone 7 last year. 

2017 is the 10th year anniversary of the iPhone, Apple's most profitable product and the lynchpin of the companys multitude of ecosystems which range from apps, streaming music, wearables, fitness, car infotainment, home speakers and set-top boxes.

Click to read more ...

Apple expected to launch three iPhone models this fall

Apple is expected to launch three new models of iPhone this fall. A marquee release given this is the 10th anniversary of the iPhone, has Apple doubling down on its offerings. The small but enduring iPhone SE was given more storage a few weeks ago, they added a red iPhone into the colour mix and for next-ge devices, are expected to release two iPhone 7s models (possibly 4.7-inch and a 5.5-inch model) and a more exclusive anniversary edution iPhone with an OLED display which fits the screen resolution of a larger iPhone Plus in a smaller iPhone body.

Other expectations are the integration of a possible glass-based Touch ID button that replaces the Home button and a horizontal camera array which is designed for AR (Augmented Reality), and Apple is considering various materials and treatments ranging from a curved glass design that is reminiscent of the original iPhone as well as aluminium and stainless steel reinforced frames. 

There's a lot at stake for Apple in this particular launch since the iPhone's general look has remained unchanged for three generations. While the company has improved performance, battery life, added water resistance and still has arguably the best cameras on smartphones, most of the changes have been around the addition of new colours. 

Source: Bloomberg

Apple announces all-time record quarterly revenue of $78.4 billion

By Gadjo Cardenas Sevilla

Apple hosted its Q2 2017 Earning's Call this afternoon and announced a revenue of $78.4 billion as a result of  'iPhone, Services, Mac and Apple Watch setting All-Time Records.' These results compare to revenue of $75.9 billion and earnings per diluted share of $3.28 in the year-ago quarter. International sales accounted for 64 percent of the quarter’s revenue.

Apple sold 78.3 million iPhones which is an all-time reacord and up 5 per cent year over year. Apple CEO Tim Cook noted that there was a preference for the larger iPhone 7 Plus model and it considerably outsold the iPhone 6S from a year ago. The iPhone remains Apple's strongest product. 

Click to read more ...