Video: CEO Mike Serbinis launches Kobo Vox

 By Gadjo Cardenas Sevilla

The Kobo Vox, an Android powered colored eReader with huge tablet aspirations, was officially launched elast night. The device is the first colored offering from Toronto-based Kobo (which recently got acquired for a cool $315 million by Japanese web retailer Rakuten) is geared to compete against the Kindle Fire and the Barnes & Noble Nook Colour which are similar eReader Android tablet hybrid devices.

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