Full-screen ads might make their way to your smartphone soon

Whether you like it or not, more ads are making their way to your mobile devices. Google is creating new ad units to lure in big names to advertise on their mobile platform. Out of the four new looks, three are full screen ads and some are interstitial ads that would take over your screen in between “logical break points” while you use the app. There would even be video and interactive elements. Basically, commercials are coming to your phones.

Source: Inside AdWords | Via: Engadget