« Learn Klingon with Duolingo | Main | Video: Apple Watch in-store preview experience »
Friday
Apr102015

Gillette unveils Avengers-inspired razors 

In a savvy marketing move or a delayed April Fool's joke, Gillette pulled a stunt aimed at the fans of Marvel's The Avengers. Just ahead of the release of Avengers: Age of Ultron, Gillette said they partnered with Stark Industries (yes, Tony Stark's empire) to create four prototypes inspired by four characters from the franchise: Iron Man, The Hulk, Captain America, and Thor. The models are named Repulsor1, the XLGamma, and Thunder. It's kind of easy to tell which model belongs to which superhero. Marketing ploy it may be, it's an entertaining one. Now, imagine how many of these they'd sell if it actually went into production. 

Source: CNN Money | Via: Ubergizmo 

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>