HTC to bring ads to BlinkFeed

The day has come that you’ll be seeing more ads on your HTC device. HTC just announced that it’ll be bringing in ads to its BlinkFeed app. It’s rolling out first in the US, the UK, Germany, China, and Taiwan. These ads and sponsored content are designed to look like other BlinkFeed content. You’ll be seeing materials from HTC partners like Twitter, Yahoo, and even HTC itself. But the company promises they will limit the amount of content you’ll see. It’s still a pilot test though, according to HTC. The company promises you’ll get an option to opt out of this feature in the future (we’re willing to guess it’ll be a paid option).

Source: HTC | Via: Cult of Android

Comments

[Maurice C]

Let's give it a chance. Targeting algorithms already permeate our lives with google, and in such a way that we don't even notice, while still helping us in our searches.

If done correctly, these ads will be noticeable as ads sure, but they will also be incredibly useful, and something we are grateful to have.

Out late after a night of clubbing? Hear's some good deals on food you enjoy while drunk at places within stumbling distance.

Searching for new computer parts a lot? Here's a great sale Tiger Direct is having.

Hockey night and you're at a bud's place parked in front of the T.V.? Here's some good deals on pizza and wings.

It's lunch time and you're far from home? Here's some unique eateries with great deals to try out.

I'll probably give it a try for a month or two to let the algorithm figure out what I like, after all, it's just one or two blocks. If I don't like it, at least HTC has the option to opt out (and I doubt that will be for a fee).