Microsoft could be on track to selling 30,000 Surface Studios

The most notable desktop release in 2016 is undoubtedly Microsoft's first desktop PC, the Surface Studio. With a stunning 28-inch PixelSense Touch display, an articulating arm with the ability to sit flush as a large drawing tablet plus an ecosystem that includes not just mice, keyboard and Surface Pens but also a new Surface Dial, this is the ultimate vessel for a more creative-focused Windows 10.

A report from Digitimes says that the Surface Studio, which is sold at a premium price and still unavailable in many markets, is on track to sell an estimate of 30,000 orders. This is remarkable for a machine that starts at US $2,999 for the base model. Surface Studio has not yet been introduced in Canada, with the exchange rate being what it is, we can expect pricing to be stratospheric for a desktop.

“Microsoft has ordered 30,000 units to be shipped in the first quarter of 2017, according to Taiwan-based supply chain makers,” the Digitimes report notes. If this report is accurate, it serves as validation that Microsoft was right to enter into the hardware market and could eke out a near revenue stream from Surface even as it succeeds in promowint Windows 10 as well as pushing OEM's to up their quality and design.

Source: Thurrott.com