Netflix brings ‘Choose your own adventure’ format from books to the screen
If as a kid you’d love reading the “Choose your own adventure” books, this new format Netflix is introducing is bound to be popular with the young ones of this digital generation. After two years of testing it out, Netflix launches its first of two Interactive Storytelling titles: Puss in Book: Trapped in an Epic Tale. Coming on July 14th is the second story, which is Buddy Thunderstruck: The Maybe Pile. Netflix partnered with the likes of Dreamworks, American Greetings, Robot Chicken, and Stoopid Buddy Stoodios to help bring these complex, non-linear stories to life. Puss in Book has already launched globally, making it the first of its kind to be available on such a large scale.
The story will have the viewer make a choice at certain points and you’ll be given around 15 to 20 seconds to choose. If your kid is watching on a TV, it’ll be by using the remote, while if you’re on a tablet, they can tap on their choice. At launch, the right-to-left languages (like Arabic) won’t be supported but they will be coming soon, according to Netflix. It’s available first on TVs and iOS with Android, Apple TV, and Chromecast not yet in the works. However, the two shows will be available on those platforms as a linear story. We can’t say how popular the format will be but it does show us how Netflix is stretching its tech side and how storytelling can evolve in the future. While launching first with children’s titles, Netflix isn’t ruling out trying it out with adult content, too.
Source: Wired
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