Report: Google's Pixel smartphone is fastest growing US phone brand with 43% increase

A new report from Strategy Analytics states that Google's Pixel line of smartphones is the fastest growing smartphone brand in the US with a 43 per cent growth year-over-year. Often considered the underdog brand way behind Apple's iPhone and Samsung's dominant Galaxy line of devices, Google Pixel has gained a reputation for its clean operating system, simple yet elegant design and for it's impressive photography capabilities despite having only one rear camera.

While this report seems like a nice feather on Google's cap. It becomes more meaningful when considering that the entire smartphone market is struggling. Global smartphone sales have dived by 23 per cent in the past year. Both Apple and Samsung have been forced to adjust earning's expectations after missing their sales targets in Q1.

Can Google ride this wave and generate consistent interest for the present and future Pixel 3 models? It remains to be seen, but consumers are starting to see that there's a viable alternative in the smarpthone space that brings innovation in areas they care about.

Source: 9to5Google