Fujifilm launches INSTAX mini 12 with a new lens and design

Image: Fujifilm

Fujifilm recently released a new iteration of its INSTAX mini camera, bringing a new lens feature and some design changes. The INSTAX mini 12's lens structure is its most notable change. You can now twist the lens to enter the Close-Up Mode instead of pushing a button, similar to a traditional point-and-shoot. This should make the zooming experience a bit more intuitive. You still can't turn off the flash, but a new automatic flash control should better optimize image quality in bright and low-light environments. 

The INSTAX mini 12 now has a more rectangular body than its predecessor. But it still maintains the rounded edges of the mini 11. Its sides aren't that curved and are less wide, so holding it while taking photos is much easier. The mini 12 comes in some light colours, appealing to the younger users who typically get these cameras. It's available in white, pink, lavender, blue, and a new mint green. The INSTAX mini 12 will be launching in mid-March for USD 79.95 (around CAD 110).

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