Michelin focuses on understanding worn tire performance at NAIAS 2018

Scott Clark, chairman and president of Michelin North America introduced Michelin’s global initiative to improve understanding among dealers, drivers and others about worn tire performance.

Currently, the industry standard is to test performances (especially braking distances) only for new tires. However, those attributes change as tires wear over time and some worn tires deliver braking performance that’s about the same or better than other new tires. Michelin supports testing of worn tires for wet-braking performance to make this insight about “long-lasting performance” more visible to consumers.

"We should help consumers understand worn tires perform differently than new ones. Consumers should have reliable info about worn tires before they make purchase," Clark explained during the press event.

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Michelin's Winter Driving Safety event teaches life saving skills

By Gadjo Cardenas Sevilla

As drivers, we often have antiquated notions or have picked up bad driving habits which are can be corrected if we go back for specific driver's training. This is what I discovered for myself after spending time at the Michelin Driving Safety event yesterday in downtown Toronto.

Designed for teenagers and parents to drive through simulated weather conditions as well as learn to properly control cars that have hit ice, avoid oncoming obstacles and better value the properties of Winter Tires and their benefits when they are needed the most.

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Motoring: Michelin launches BlackBerry app for truck drivers, Android and iPhone coming soon

Michelin Americas Truck Tires is rolling out a mobile dealer-locator application for Blackberry smart phones used in the U.S. and Canada. As the first truly mobile tire-related application in the trucking industry, the new MICHELIN Blackberry application joins the existing MICHELIN ONCall^™ emergency road service (ERS) and online dealer and service locator in Michelin's "Wherever You Go" offering.

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