The Apple Beat: Taking a first spin at Apple Music

By Gadjo Cardenas Sevilla

Apple’s collected a vast amount of data through the years (as has Beats) on what music lovers like, there are powerful curation algorithms that ensure that there’s always something new or something surprising for each user each time they fire up the service.

Apple’s new Music Service ‘Apple Music’ kicked off yesterday and was made available to millions of iOS and Mac OS users via respective updates to iOS (8.4) and iTunes on OS X Yosemite. Apple Music is available now in 115 countries.

The service is Apple’s biggest play in music since it created the iPod a decade ago. Since then, iTunes has become the largest music seller in the world and practically changed the game for music distribution and the digital age.

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