Car consortium buys Nokia's HERE mapping business for US $3.01 billion
A consortium made up of Audi, BMW and Daimler has agreed to purchase Nokia's mapping business for an approximate US $3.07 billion. This puts to rest a long standing bid to sell the business which Nokia has developed since it acquired NAVTEQ in 2007.
HERE Maps is ideal for motoring applications and it looks like while the big 3 carmakers have made the investment, the consortium of carmakers that can make use of the technology can only grow. Part of Here Maps' strength lies in consolidating real-time traffic information from vehicles. Uber was reportedly in talks with Nokia for the mapping business and had allegedly offered up to US $3 billion on the table.