Alicia Keys rocks her white BlackBerry Z10 during her Toronto concert

Text and photos by Gadjo Cardenas Sevilla

BlackBerry Global Creative Director, multi-platinum recording artist and Grammy Award winner Alicia Keys took to the stage last night at Toronto's Air Canada Centre for the Canadian leg of the Set The World On Fire Tour. Keys, her Z10 and her band  rocked the stage accompanied by a whole ensemble of dancers and various keyboards, pianos and organs which magically appeared on stage.

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BlackBerry 10 is ready to compete in the mobile industry

Text and photos by Gadjo Cardenas Sevilla

TORONTO: The wait is over. BlackBerry 10 is here and we now have four competing platforms in the mobile marketplace. With BlackBerry 10, the newly renamed BlackBerry (or, the company formerly known as RIM) is aiming for third place behind the more popular Android and iOS devices and ecosystems. Here's what they showed off at their product launch.

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SlideShow: BlackBerry 10 launch event in Toronto

BY Gadjo Cardenas Sevilla

We're live at the BlackBerry 10 launch in Toronto, here are some photos of the event so far as it unfolds. RIM is no more and is now known as BlackBerry. CEO Thorsten Heins released the Q10 and the Z10 handsets as well as the new mobile OS.  

One week before BB10’s launch and RIM is riding the wave of surging support

By Gadjo Cardenas Sevilla

We’re a week away from the launch of the much awaited BlackBerry 10 OS and smartphones from Research In Motion and the excitement is palpable. Like a long banished king making one last rally to reclaim its throne, RIM is charging forward. Loyal BlackBerry users and supporters, long exiled from the mainstream, are gathering to show support. Hit jump to read more about Canadian brands backing BlackBerry as it attempts to make a bold comeback.

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