Apple highlighting Message's sticker feature in latest ad

Apple put a lot of effort in expanding the functionality of its Message app. One of the stickiest features of iOS and macOS, Messages offers quick messaging via text, voice as well as various visual effects, stickers and other animations. Apple is once more reminding users that Messages has an almost limitless range of expression through stickers, there's even a sticker store within the app. The Sticker Fight video above shows just how expressive these animated stickers can be. While they are not for everyone, they do convey feelings and thoughts quite effectively. Also, the Family Guy stickers look hilarious.

Apple's new 'Stickers' ad focuses on MacBook Air love

A clever new ad from Apple shows the various ways MacBook Air owners personalize their notebooks with stickers, etchings and decals. It shows how into their devices people are as well as how creative one can get with the backlit Apple logo. Although personally, I wouldn't add stickers on my notebook, I still enjoyed the ad. Nice nod to Apple's rainbow logo towards the end.