Print your own running shoes with adidas

There will come a day when you can print your own running shoes. And adidas is making sure that happens. The brand just introduced a new proof of concept 3D-printed shoe called Futurecraft 3D. This shoe will be a lightweight, high-performance footwear that you can customize the midsole to suit your cushioning requirements. For example, athletes and their coaching teams can adjust running shoes based on specific events and requirements the runners would need.

adidas partnered with Belgium-based 3D printing group Materialise to help bring this project to life. According to Eric Leidtke, an executive board member of adidas, “Futurecraft 3D is a prototype and a statement of intent. We have used a one-of-its-kind combination of process and material in an entirely new way.” The company plans to release more design innovations for this “Futurecraft initiative” in the coming months.

Source: Cult of Mac