Is Sonos working on its long-rumoured headphones?
A recent Sonos acquisition adds fuel to rumours that the company is finally working on launching headphones. The company bought audio startup T2 Software, which has been developing implementations of the new Bluetooth LE Audio standard and LC3 codec. The tech is designed to deliver improved audio quality at lower bitrates, boosting headphone battery life.
A recent LinkedIn post from Sonos VP of global marketing and communications Pete Pedersen suggests the headphone launch is imminent. He said the company is looking for a marketing agency that can help launch "a new category" of product "targeting a new audience/consumer segment."
A Sonos spokesperson confirmed the acquisition, telling Protocol, "Occasionally, we will acquire teams, talent, and/or technology that augment our existing and future product roadmap." It acquired T2 Software in November 2021.
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