adidas Originals debuts metaverse avatar creator for new Ozworld collection

Source: adidas

On April 15, adidas Originals entered the metaverse with the launch of what it calls the "first personality-based AI-generated avatar creation platform." The sportswear brand partnered with Ready Player Me to launch the Ozworld Experience. It allows you to use the unique avatar you made in the different apps and games on the metaverse or on your social media through stickers and GIFs.

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