The Apple Beat: Ecosystem of Inheritance

By Gadjo Cardenas Sevilla

There's some real genius to Apple's iOS hardware strategy and how they manage to come up with new devices each year while still benefiting heavily from iPhone models that are two-years-old.

Once could think of it as the ecosystem of inheritance or smart trickle-down logic. By keeping one to two-year-old products current through iOS software updates, Apple makes it possible to extend its user base and keep their products desirable far beyond anyone else in the mobile industry.

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The Apple Beat: Apple wins patent infringement case against Samsung, awarded $1 billion in damages

Text and photos by Gadjo Cardenas Sevilla

Apple Inc. has been vindicated in its unprecedented patent case against rival Samsung. The nine-member jury at the San Jose Federal court ruled for Apple  today in the case that began in April 2011. The landmark case revolved around Samsung's copying of Apple's design and functionality in its iPhone and iPad devices. Apple was not found guilty of any of the instances of patent infringement charged by Samsung.

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The Apple Beat: A Knighthood for Jonathan Ive and an Apple Event in January

By Gadjo Cardenas Sevilla

Apple's key creative sparkplug and Senior VP of Industrial Design recently received the UK's highest honour, a Knighthood from the Queen and he is now Knight Commander of the British Empire (KBE).

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The Apple Beat: Microsoft ramps up its iOS offerings

By Gadjo Cardenas Sevilla

It took a while but Microsoft is finally ramping up its iOS apps and is doing so in grand fashion. Released this week were SkyDrive for iOS, OneNote for iPad and My XBox Live, an Xbox companion app as well as Kinectimals which interfaces with a Microsoft Kinect game of the same name. Could this be a sign that the much anticipated Microsoft Office for iOS is forthcoming?

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