‘Jobs’ movie trailer hits Instagram

If you thought 60 seconds is too long to watch a movie trailer, the creators behind Steve Jobs’ biopic Jobs are tapping into your short attention span by releasing a 15-second trailer on Instagram, a first on the photo- and video-sharing service.

This comes hot off the heels of Instagram allowing photo and video embedding for their Web version. What do you think of this new marketing ploy?

Poster for "Jobs" biopic revealed with nod to iPod adverts, Psychedelia

The poster for the upcoming Steve Jobs biopic starring Aston Kutcher has made an appearance. Aside from an uncanny resemblance to the real Steve Jobs in his later years. The determined stare, the John Lennon specs and the circa 1997 beard are all remarkably bang on. The poster's art treatment recalls some of the iconic iPod print ads (as well as some of the lively colours of the upcoming iOS 7). The film's tagline says "some see what's possible. others change what's possible." Then, a nod to LSD and psychedelic drug use, "Turn on your mind. August 16." Personally, just the image and the title would have sufficed, but whatever. I'm intrigued and I am going to see it. I hope it's good and doesn't suck.

Pacific Rim gets Super Ticket theater and digital download combo in Canada

Cineplex Entertainment and Warner Bros. Entertainment join forces to offer Canada’s first Super Ticket offering for the much anticipated Guillermo del Toro summer blockbuster, Pacific Rim, showing on July 12.

This offer includes the movie ticket and pre-order of the UltraViolet digital version of Pacific Rim ($19.99 for standard definition and $24.99 for high definition), which will be available before the DVD and Blu-Ray release. Super Ticket purchasers will also get additional 725 points for Cineplex’s loyalty program and access to exclusive extra content. Super Ticket sales opened on July 5 at Cineplex.com, participating Cineplex theater box offices or automated ticketing kiosks, or through the Cineplex mobile app.

New trailer for Steve Jobs’ biopic

The first trailer for the upcoming movie “Jobs”—the Steve Jobs’ biopic starring Ashton Kutcher—just made its way online roughly a month or so before the movie opens on August 16. Jobs is also starring Dermot Mulroney, Lukas Haas, Matthew Modine, and J.K. Simmons.

What are your thoughts on the movie? Are you going to watch it? We’d love to hear what you have to say.